“We look at billboards as community assets. So it’s not just about advertising, it’s also about providing useful information to the community.”
Nashville, Tennessee is the latest city to utilize their digital billboards for the greater good of the community, not just as advertising platforms. Technology has improved to the level where the second a warning is issued, the screens can not only alert people immediately, but can do so in a targeted location.
Emergency warning systems are one of many new digital billboard uses we are seeing launch around the country, at no cost to the cities.
Read more and watch a short video on WKRN.com. Photo courtesy of NewsChannel5.com, who also posted a story on the billboards.
